BRANDING
Lifted Made Branding
In order to unify the brand after a brand refresh, I helped to establish the guidelines for how the Brand is used throughout marketing efforts.
Urb Branding
Urb, a sub brand of Lifted Made, wanted to be able to differentiate their brand from the umbrella company. They wanted more color diversity and gradients to give more of a pop - so this Brand Kit and deliverables were designed to create the refreshed look and feel.